How to Find Low Competition Keywords for Free

How to Find Low Competition Keywords for Free

Today, you’ll discover numerous ways to discover keywords with very little or no competition on Google.

What is A Low Competition Keywords?

A Low Competition Keywords is a phrase (or phrase) that has less businesses or websites trying to rank on the search engines, which means less competition.

Criteria that form low-competition keywords are:

  • Lang-tail words (three plus words)
  • Particular keywords
  • Very few (if none) credible websites and/or pages that appear on the first search page of Google
  • Lower search volume

How To Find Low Competition Keywords

1. Use TikTok’s “Others Searched For”

If people are unable to find what they’re looking for in Google They often refer their queries to social media sites, such as TikTok.

When you type an inquiry into the search tool, you’ll be able to find some of the queries users are asking.

Find your topic on TikTok to see what people are talking about. Note down the topics and questions that you come across. Take these topics to Google or an online tool for keyword research to see if they can be a feasible low-cost keyword.

TikTok even comes with the “Others searched for” section in which you can find out exactly what TikTok users are searching at on its platform.

2. Look at Facebook Recommendation Requests & Questions

Facebook is a different popular social network that users go to when they don’t get the answer on Google.

If you want to use this strategy go to Facebook and search for your primary subject and recommendations.

For instance, you could look up “fishing tour recommendations.”

In a matter of minutes, you came across these articles and thought of some ideas you could explore further:

  • Best fishing tours for those who love whale watching
  • Tours of fishing on the land
  • Snorkeling, sightseeing and snorkel tours

Use these suggestions to Google to determine if they yield positive results for them. If not, they are excellent low-competition keywords to develop fresh content around.

3. Look for Keywords on Your Competitors’ Websites

Go through your competitors’ websites to see what sort of content they’re creating and what SEO keywords they are focused on.

Pay attention to competition that is consistently outranking your site for key terms. Are they popping on a regular basis in the SERPs when you research keywords?

Let’s say that our company offers deep-sea fishing trips in Orlando. Conduct an easy Google search and check the businesses that are on the first page of SERPs for this service.

4. Use Google Autocomplete

It doesn’t require a powerful keyword research tool to locate low-competition keywords.

There are a lot of excellent keyword and content opportunities straight from Google. The most effective way to begin is to type a query into Google and then observing what results auto-complete offers.

Let’s keep our fishing tour example.

The first step is to think of the questions people could inquire regarding products or services you provide. Type the question into Google and don’t end the query.

We’ll begin the discussion with “Are fishing charters” to discover what answers we get.

“Why are fishing charters so expensive” is an interesting question as it’s a query that people are asking on Google and we’ll go to it.

The first two results come from local news Linkedin and Quora. You’re in the right place!

If local news media or forums are among the first spots on Google it could mean that there’s no competition to get the top positions for the phrase.

5. Look for Forum Results on Google

If you look on Google for one of your keywords, and you see forums with results from websites like Reddit, Quora, or Tripadvisor it’s an excellent indication that you’re using an area of low competition.

Forums aren’t actively attempting to rank, and they do not provide pertinent information to help users answer their queries on Google. They provide a platform for users to pose questions. Google detects these discussions and feeds them into results when they are relevant.

But you could consider these queries (low-competition words) and make use of them to offer a more thorough and useful guide to answer the question.

6. Use Keyword Research Tools

Many tools for keyword research are specialized in exploding low-cost keyword opportunities.

However, you might need to sign up to an account that is premium in order to conduct thorough research and to take maximum advantage from these software’s capabilities.

Exploding Topics

Exploding Topics is an excellent place to start your research on keywords. It will help you determine which topics that are trending across your field and use that data to narrow down the most effective keywords to target. Then, you can take advantage of the other suggestions we’ve given to build your own list of keywords that are low-competition.

AnswerThe Public

AnswerThePublic offers a variety of list of long-tail keywords which include questions, comparisons and prepositional phrases. Because keywords with low competition tend to have lower searches You can utilize AnswerThePublic’s data on search volume to locate relevant keywords with less search volume, and expand your list of keywords with low competition.

7. Look at Google Ads Keyword Planner

Although keyword Planner is designed for Google Ads but it can provide useful insights for keyword research in SEO. All you require is an account on Google Account to use it-you do not even need to create Google Ads.

You can do this

  1. Simply visit and log in using the information that you have on the account you have with Google accounts.
  2. Set up an account for ads without creating an entirely new campaign.
  3. Select “Tools and settings” and choose “Keyword Planner. “

How To Use Low Competition Keywords

Just having a list of keywords with little competition won’t make a difference. Once you’ve been given your list, you’re now ready to take action.

So, how can you maximize the value of this new set of key words?

  • Learn about search intent: Pay attention to the results Google offers. Note the type of content appearing with each of your keywords and the way other websites respond to the question. Try to duplicate what’s already on the market.

  • Combine similar keywords Each keyword requires its own content. Some keywords are alike enough in nature that you could combine them in the same content.

  • Create high-quality content After you’ve identified your keywords, and you are aware of the intent behind search You can then create quality content for your website to get it ranked for those keywords.

I am Ray Jones Digital
My current occupations: a Digital Marketer, Local SEO expert, Link Builder, and WordPress SEO specialist. Shopify SEO, Ecommerce Store Management, and HTML & WordPress Developer I have been practicing the above mentioned services for more than 10 years now As an SEO expert working with your ongoing projects.